After launching the ‘Love Takes Action’ campaign, New York Life wanted to celebrate acts of love in the real world.
They wanted to prove that this campaign wasn’t all talk… that they were actively supporting love in action.
Luckily, they have countless non-profit partners who make an impact every day, doing good in their communities.
We created this documentary series to shine a light on these organizations, and the unsung individuals who keep them going.
Below are my two favorites from the series.
Coach Jordan Takes Action - Head Basketball Coach for the Boys and Girls Club - Greensboro, NC.
Cedric Dew Takes Action - Sr. Executive Director, YMCA of Greater New York.
Jazmin Hooks Takes Action - Center Director for Higher Achievement - Richmond, VA.
Episode 4: Terri Jones Takes Action - TAPS Manager Survivor Care Team - Russell, Iowa.
May-Ling Ben Takes Action - Housing Case Manager at the Hetrick-Martin Institute.
*Fun Fact: That (possibly excessive) honking during the surprise celebration is me on a Revel scooter ;)
Chrissy DeSimone - Practice Office Coordinator at Northwell Health.
*Fun Fact: The day after our surprise, the CEO of Northwell Health visited Chrissy’s tent.
He said he’d spoken about her work with Governor Cuomo himself, who apparently replied, “Man… I wish I had a tranquility tent.”
Myrla Parrish - Senior Counselor for the Employee Assistance Program (EAP) at Mount Sinai Medical Center.
Tim Fitzgerald - Owner of TGF Financial and NYL Agent.
